(some of my Jill Stuart items)After previous speculation, it has been confirmed that the Jill Stuart Beauty line will be launched in Taiwan in April.
Taiwan will become the only place outside Japan where the full line is officially available.
As with many other Japanese brands available in Taiwan, it is expected that the overall price-point will be around 10% lower than the retail price in Japan and that all the subsequent seasonal collections will be launched more or less simultaneously in Taiwan. (The Jill Stuart Beauty line is developed, produced, and marketed by Kosé, one of the largest cosmetics companies in Japan. So I usually classify the beauty line as a Japanese line.)
Like previous launches of popular Japanese cosmetics brands (such as Anna Sui, Paul & Joe, Majolica Majorca, and Lavshuca), the news of Jill Stuart's upcoming launch has hugely excited makeup fans in Taiwan, some of whom travel to Japan regularly to pick up the trendiest and hippiest beauty items.
Many popular Japanese cosmetics brands eventually make their way to Taiwan (in most cases), Hong Kong and Singapore, so I am not totally surprised at the news. (The line debuted in Japan in fall 2005.) I suspect this is also an attempt for the line to test the water before it is considered to be launched in other countries. We'll see!
(You can read a little bit more about the brand and the launch here if you happen to read Chinese.)
Related Posts:
Jill Stuart Launches in the US?
(Is it also happening over in the US?)
Jill Stuart Brilliance Eyes in 04 Gem Amethyst
(out in spring 2007, but still very on-trend this year)
Loving Japanese Brands: Jill Stuart Cosmetics
(my personal take on Jill Stuart)
